The Effect of Advertising on the Sales of a Business Organisation
The Effect of Advertising on the Sales of a Business Organisation
The Effect of Advertising on the Sales of a Business Organisation
Promotional Strategy as a Tool of Organizational Profitability Chapter One of Promotional Strategy as a Tool of Organizational Profitability INTRODUCTION In this study, the main objective of promotional activities as stated by Engel et al (1979) is to facilities sales and also contribute to long run profit performance of an organisation. In economic terms,…
The Impact of Advertising on the Company Marketing Growth Abstract of The Impact of Advertising on the Company Marketing Growth The purpose of this study is the impact of advertising on the company’s marketing growth of peacock paint limited ikot Ekam Akwa ibom state. In carrying out this research lack of found inappriate timing…
Impact of Customers Complaint on Marketing Performance in the Service Industry Abstract of Impact of Customers Complaint on Marketing Performance in the Service Industry Companies sometimes think that they are doing well without paying attention to their customers are complain, only to discover later on that customers were dissatisfied and haven’t returned. It is…
Consumer Preference for Malta – Guinness, Maltina and Vita – Malt Brands of Malt Drinks Abstract of Consumer Preference for Malta – Guinness, Maltina and Vita – Malt Brands of Malt Drinks This research work was aimed at studding the major factors which determine the consumer preference for Malt – Guinness, Maltina and Vitar…
Advertising as a power Tool for Business Growth Abstract of Advertising as a power Tool for Business Growth The study was on Advertising as a Power Tool for Business Growth. Advertising refers to any form of non-personal presentation or promotion of ideas, goods and services by an identified sponsor. The raison d’ taire of…
The Effect of Packaging on Consumer Buying Decision Abstract of The Effect of Packaging on Consumer Buying Decision The project examines the effect of packaging on consumer buying behaviour with reference to Unilever Company. The study main objective is to know the impact of product packaging on consumer buying decision and also to know…